University of Technology, Sydney
Transforming a leading Australian University’s go-to-market offerings for learning with UTS Open.
Challenge
UTS Open is the first step in a broader initiative to create a high-quality marketplace for postgraduate learning, by aggregating the diverse range of existing avenues for learning that the University of Technology, Sydney offers.
With an overarching postgraduate on-ramp strategy, UTS needed to stand out in the extremely competitive postgraduate online space. Sudo Roux was tasked with creating a compelling customer-centric website that clearly represents the UTS Open positioning in the market, and connects with the target audience by offering them the content and experience they are looking for.
“Sudo Roux delivered flexible, real-world and personalised learning experiences that create a global community of adaptive learners and thinkers”
— Dean MacDonald, Head of New Business Systems, UTS
Solution
The foundation of our solution for UTS Open was built upon Episerver, which provides powerful experience-driven commerce and content management features. Sudo Roux led the design, architecture and seamless integration of core systems, utilising technology and unique features that reflect a future-focused, technology-led university of the 21st century.
The solution delivers a customer- centric website that offers a streamlined user experience, and positions each stage of a learner’s journey as a customer purchasing funnel.
Activation
The complete UTS Open solution was created from a robust technology stack of Episerver CMS and Commerce DXC platform, along with Salesforce Higher Education Architecture, Canvas LMS, Salesforce Service Cloud, Dell Boomi, Salesforce Community Cloud and Oracle Finance.
Result
The finished project is a platform that provides UTS Open with the opportunity to redefine their position in the market and effectively package their learning offerings as products. As well, the platform delivers a user-centric marketplace that is differentiated in a competitive space, appeals to the target audience, and encourages them to engage with and explore UTS Open’s learning offerings.
Technologies
- Episerver CMS
- Commerce DXC Platform
- Salesforce Higher Education Architecture
- Canvas LMS
- Salesforce Service Cloud
- Dell Boomi
- Salesforce Community Cloud
- Oracle Finance